Director of Marketing

Location: Princeton, NJ
NIKSUN is the recognized worldwide leader in making the Unknown Known, by using next generation technology that revolutionizes the way networks and services are secured, protected and managed. The company develops and deploys a complete range of award-winning forensics, compliance, security surveillance and performance management solutions for applications ranging from core infrastructures to edge and branch environments.

Job Summary:
Hands-on management of day to day Marketing activities and the Marketing team. Strategic market planning, including corporate positioning, market and competitive analysis, customer segment selection and penetration plans, and related product positioning.

Key Responsibilities:

  • Develop, oversee and track the efficiency of marketing programs and communications including branding, public relations, advertising, white papers, trade shows, seminars and collateral materials, analyst and market research management, and website design and content. Must be familiar with both direct and internet-based marketing.
  • Help manage all aspects of channel marketing and promotion.
  • Ensure complete, current and comprehensive NIKSUN web site and supporting documentation.
  • Define and direct marketing programs for demand creation, lead generation and interface with sales VP for lead tracking and management.

Desired Qualifications:

  • 7+ year’s technology marketing experience in comparable industries, with 4 years in a management position.
  • Prior industry knowledge that is in line with NIKSUN's business. Technology background in network performance and/or cyber security is required.
  • Manage corporate training programs and various internal and external training events.

Educational Requirements:

  • M.B.A. or equivalent degree in Marketing; technology background.

Travel Requirements: <25%

Physical Requirements: N/A

NIKSUN is a dynamic, professional, fast-paced company offering an attractive compensation and benefits package, including a comprehensive health and dental insurance plan, 401(k) plan, paid holidays, vacation and sick time, and a flexible work environment.

Please submit your resume and salary requirements to:
Attn: Human Resources Department
100 Nassau Park Blvd.
Princeton, NJ 08540